Gear Seven/Arc Studios/Shift
Wake The Town
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • French Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South African Edition

What will DCU mean for you?Embed With Credits


This new campaign for Digital Credit Union elevates both the brand itself and the ambitions of its members, a perfect fit for a credit union that goes above and beyond for every customer.

Told through single-take stories carefully choreographed by director David McClain, the spots feature members sharing in their own words, via internal monologue-style voiceover, not simply what a member can get from DCU, but how the credit union’s unique products and benefits have helped shape their lives. The spots will be complemented by a full-scale social and digital campaign, plus experiential events around DCU’s region to invite community members to discover for themselves what DCU could mean to them.

Categories: Finance

VIA, 3 years ago