Working with our agency friends at 50,000ft in Chicago, we created a three-part video toolkit for BBVA Compass Bank’s new commercial payments product, Spend Net. We created an overview video to introduce the Spend Net brand to prospective customers and establish the bundled value proposition. Two follow up videos were created to support a multi-touch sales process that allowed for a strategic rollout and gave sales teams the opportunity to have multiple conversations with potential clients over a period of time.