Intel & NK approached us to help them launch Intel TrueVR next gen. content platform. We joined teams to bring an epic summit journey to life.
We wanted to create an experience that would push the limit of passive VR and help Intel show the next generation of VR branded advertising.
The short follows two climbers on a dangerous journey to a snowy mountain summit- while sample product placements along the way help demonstrate the interactive possibilities.
The project was screened at the 2018 Cannes Festival as well as set up on a 65-foot display screen at Intel HQ.