Unleashing the Greatest Racing Spectacle on the PlanetRule number one of great sports marketing? Don’t mess with the formula. But, some sports are all about pushing the limits. This campaign unleashed the equivalent of 16 years of additional digital content and a 10% increase in global TV audience numbers.
Media Agency: Wavemaker CS London
Creative Agency: W+K
Categories: Automotive, CarsWavemaker UK, 2 years ago