When Nationwide shared their “Hate Log” – a catalogue of unadulterated abuse targeted at people in their ads (which brands are generally advised to hide) – we had a lightbulb moment. What if we could use it to help turn people’s darkest actions into a beacon to instigate change? #TogetherAgainstHate was born.CREDITS
Categories: Banking, Finance
Wavemaker UK, 3 years ago