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The Cownter

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Terra Nostra is more than just pasture milk; the locals say, it is the best milk in the world.

Not only do Terra Nostra's cows benefit from the uniquely beautiful surroundings of the Azores in Portugal, but the brand also follows the Happy Cow Milk Program, a Responsible and Sustainable Production Program.

The film focuses on the genuine affection the producers feel for their cows and is based on a study from the Vienna Veterinary University, which showed that human care and interaction increase cows ability to produce milk. 

 

Animal welfare is a fundamental concern for Terra Nostra, and their affection for their Frisian Holstein is real which led them to implement the Happy Cow Milk Program as well as ongoing rigorous controls of the conditions in which their cows give milk.


Client

Advertiser: FROMAGERIE BEL PORTUGAL

Brand: TERRA NOSTRA

Post Production / VFX

Colourist: Light Films

Other

Client Service: Filipa Ribeiro

Creative Agency

Creative Agency: VMLY&R LISBON

Copywriter: Pedro Ferreira

Art Director: Pedro Ferreira

Executive Creative Director: Pedro Ferreira

Chief Creative Officer: Judite Mota

Creative Director: Jose Quintela

Production Company

Director: Antonio Amaral

DOP: Antonio Amaral

Music

Executive Music and Sound Producer: Som de Lisboa

Genres: Visual VFX, Storytelling

Categories: Food, Dairy

VMLY&R - EMEA, 1 year ago