When Mexican Flavour Calls
Responding to the growing popularity of Mexican flavours, KP Snacks launched the innovative half-moon shaped McCoy’s Muchos in January 2019.
To support the message that Muchos bring excitement and flavour to any sharing occasion, bold and eye-catching out of home and in-store activity will feature the characters prominently shouting out the classic McCoy’s message with a Mexican spin, ‘When Mexican Flavour Calls’.
Media Agency: Vizeum
Creative Agency: ENGINE
Copywriter: Charlie Gee
Art Director: Tian Murphy
Planner: Olivia Stubbings
Producer: Joseph Pawsey
Executive Creative Director: Paul Jordan
Account Handling: Rheana Petgrave
Post Production / VFX
Post Production Company: Hunky Dory
Categories: FoodEngine, 2 years ago