The Out of Home ProjectEmergency homeless shelters in Stockholm frequently change location. Prime, Clear Channel, and Bannerboy teamed up to build a system that displays the nearest shelter on 54 DOOH units throughout Stockholm when the temperature drops below -7°C.
Advertiser: Clear Channel
Brand: Clear Channel
Digital Agency: Bannerboy
Production Company: Bannerboy
Creative Agency: Prime Weber Shandwick
Categories: Charity, Corporate, Social and PSAsBannerboy, 1 year ago