Brand Entertainment Platform
Helping DuPont to change brand perception in the hard to reach C-Suite audience. We created 5 seasons of the Horizons TV Show on BBC World News; 40+ documentary style TVCs, second-screen app and website.
Today’s world is faster, more complex and more connected, where many old assumptions no longer apply. But despite this ever-changing landscape, we still need to deliver business results and in order to do so, engage effectively with all stakeholders - customers, employees, partners, societies. Engage in a way that drives lasting change.
Today’s challenges need a new solution. A flexible ecosystem of specialists, working together to solve problems in a pragmatic way, that is creatively ambitious and impacts the business.
The Creative Engagement Group (TCEG) partners with clients to provide employee engagement, learning & training solutions, scientific engagement and capability building, all underpinned by applied behavioural science.
We engage internal and external audiences through the creation and delivery of live & virtual experiences, film, digital, and immersive content.
The Creative Engagement Group is headed by Group CEO, Russ Lidstone and is part of the Huntsworth Group.