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ITV approached us to develop the brand package and main titles for their new show EJNYC starring Magic Johnson’s son EJ formerly of Rich Kids of Beverly Hills fame. After seeing the designs, E! invited us to extend the branding into all promotional materials.

Advertiser: ITV

Brand: EJNYC

Production Company

Creative Director: Eric Edwards

Design: Vince Diga, Cody Cobb

Production Company: The New Blank

Executive Producer: Sevrin Daniels

Executive Creative Directors: Bobby Hougham, Sevrin Daniels

3D Animator: Cody Cobb

Animators: Cody Cobb, Eric Edwards, Andy Musser

Compositing: Cody Cobb, Eric Edwards, Andy Musser

Creative Agency

Creative Agency: NBC Universal/E!

Executive Creative Director: Mark Scheider (NBC Universal/E!)

Senior Production Manager: Erin Clarry (NBC Universal/E!)

Senior Project Manager: Kylie Robertson (NBC Universal/E!)

Design: Sandra Lim (NBC Universal/E!)

Director of Post Production: Terry Powell (ITV)

Genres: Animation, People

Categories: Media and Entertainment, TV and Radio

The New Blank, 2 years ago