Maple Leaf - Yael Staav

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A spelling bee gets turned on its head with excruciatingly hard to digest words. Check out the latest from Yael Staav for Maple Leaf with SID LEE.

Client: Maple Leaf

Spot Title: “We’re For Real”

Agency: Sid Lee

Creative Director: Matt Fraracci

Art Director: Andrea Romanelli, Tyler McKissick

Copywriters: Jon Tayler, Zac Radford

Account Director: Kiara Wilson

Agency Producer: Elana Olavesen

Director: Yael Staav

Production Company: Soft Citizen

Exec Producer: Eva Preger, Link York, Rob Burns

Line Producer: Andrew Graham

Director of Photography: Jon Staav

Production Designer: Christie Greyerbiehl

Post Production: Saints Editorial

Editor: Stephen Sora

Transfer Facility: Nice Shoes

Colourist: Robin Haman

Online Facility: The Vanity

Online Artist: Roslin Di Sisto

Music House: Berkeley

Music Track Director: Berkeley Inc.

Engineer: Berkeley Inc.

Genres: Storytelling

Categories: Sports and Leisure

Soft Citizen, 1 year ago