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For the most die-hard of college football fans, it isn’t just what happens on the field that determines a national championship. In “Finale,” the spot we created for the College Football Playoff on ESPN, we show fans doing everything and anything to cast the spell that propels their team to glory.
Creative Agency

Art Director: Ellen Page

Producer: Nick Brenton

Copywriter: David Sloan, Dylan Meagher

Creative Agency: McKinney

Strategist: Walt Barron, Kevin Murray

Chief Creative Officer: Jonathan Cude

Creative Director: Owen Tingle


Brand: 2019 National Championship Game

Advertiser: ESPN

Categories: Events, Sports and Leisure

McKinney, 3 years ago