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Highlight the Remarkable

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Everyone knows the phrase "Behind every great man is a great woman.". But what does it mean? That the man is always the hero and the woman his sidekick? The truth is, all too often women were upstaged, and their actions and successes not mentioned. 2018 is the year to rewrite history: with Stabilo Boss. By highlighting remarkable women and their stories.

Edit Company: Stefan Kranefeld Imaging

Creative Agency

Creative Agency: DDB Group Germany

Chief Creative Officer: Dennis May

Art Director: Vera Ickert

Copywriter: Teresa Berude

Account Director: Mona Elobeid

Idea: Vera Ickert and Teresa Berude

Strategic Planning: Christian Bihn

Junior Account Manager: Malte Kraft

Grafikdesign: Kathrin Stenger


Advertiser: STABILO International GmbH

Categories: Other

DDB Group Germany, 3 years ago