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Healthways - Pioneering Wellness Management


Our 5+ year relationship with Healthways established an industry-leading suite of digital products. THE RESULTS - Our partnership with Healthways helped them to redefine their digital approach to population health management. THE CHALLENGE - Moving from a traditional, call centre model to a fully digital experience. In 2010, Healthways engaged Isobar to address persistent performance, stability and member engagement issues with its recently launched Member Web Portal. Healthways then engaged Isobar as a Strategic Partner to design, implement and operate its digital consumer experience. THE SOLUTION - Taking the consumer experience to the next level. What began as a one-off project for Healthways turned into a 5+ year relationship and an unparalleled suite of wellness products. Core to our design strategy is a user experience driven by engagement science and behavioral economics. We delivered a world-class enterprise architecture that supports millions of users and over 20 applications (J2EE, iOS, and Android). The applications are powered by a suite of scalable RESTFul APIs, fostering reuse and driving down operation costs. The entire suite of applications is backed by a scalable, self-healing MS Azure hybrid cloud infrastructure, incorporating innovative solutions at every turn.

Genres: People

Categories: Beauty & Health

Dentsu Creative UK, 4 years ago