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Group745
Group745
Group745
Group745
Group745
Group745

Jet.com Brand Identity

23/08/2018
Group745
Advertising Agency
New York, United States
94
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Credits
Jet.Com asked Firstborn to create a unified brand identity that consistently represents the brand’s visual style and could be rolled out across their company, partners and vendors. From product photography to tone of voice, we armed Jet with the building blocks to create a consistent and fluid brand identity. Whether they are creating day-to-day on-site assets or high-concept, campaign-driven advertising, Jet now has the design tools and guidelines to create stunning and consistent visuals.
About Firstborn

Firstborn is a design and innovation company. We work with forward-looking companies to shape modern brands for a purpose-driven future.

 

Founded in 1997 as a design and technology company, we’ve seen the landscape change dramatically. Our industry has transformed, our clients’ businesses and their challenges have become more complex, consumer behavior has shifted, and we, as a company, have evolved with those changes.

 

Twenty years ago, Firstborn was founded on the belief that intuitive and engaging consumer experiences and digital products will help move our clients’ businesses forward. We still believe that today.

 

Today, we help our clients realize the full potential of being a modern digital brand through a combination of our proprietary design process and the work forged from it.