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Damien Shatford | NZ Police ‘50 Spokespeople’ | Ogilvy NZ

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Directed by Damien Shatford, this brilliant and unusual recruitment video for New Zealand Police from Ogilvy NZ features over 70 actual cops. It boosted recruitment enquiries by 600% and won a Bronze Cannes Lion for PR – Content Led Engagement and Marketing.

Genres: Comedy, People, Action, Storytelling

Categories: Military, Corporate, Social and PSAs

Sweetshop London, 3 years ago