Dream Big with LidlOur latest work for Lidl is in support of their three year partnership with the FA. The partnership has encompassed the FA Lidl Skills programme, offering 3 million coaching opportunities for young players, twinned with Lidl's support for the England team as official supermarket.
The work features cheeky under-11s imparting their wisdom to England footballers Gary Cahill, Kyle Walker and Raheem Sterling to help them succeed in this summer's tournament.
As well as a range of TV spots, the campaign also runs across cinema, radio, social, broadcast VOD, online video and large format DOOH in key city rail stations and mall locations, including Waterloo and London Bridge.
Post Production / VFX
Post Production Company: MPC
VFX Supervisor: Jonathan Box
Post producer: Anandi Peiris
Chief Marketing Officer: Claire Farrant
Production Company: Rattling Stick
Director: Gabe Turner
Producer: Stuart Bentham
Cinematography: Federico Alfonzo
Strategy Director: Justin Clouder
Creative Agency: TBWA \ London
Chief Creative Officer: Andy Jex
Copywriter: Tom Gong
Art Director: Dan Kenny
Producer: Malika Patel
Categories: Supermarkets, Retail and Restaurants TBWA\London, 3 years ago