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Heroes Unwelcome

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After returning from World War II, Czech soldiers weren’t celebrated like in other countries. Instead, they were sent to prisons and labor camps by the Communist regime. The campaign “Heroes Unwelcome” features the true stories of three veterans who were prosecuted for their bravery.

Advertiser: Post Bellum

Brand: National History Archive

Creative Agency

Creative Agency: Y&R Prague

Chief Creative Officer: Tereza Sverakova

Executive Creative Director: Dora Pruzincova

Art Director: Eugen Finkei

Copywriter: Jiri Kirchner

Producer: Tomas Tomasek

Regional Chief Creative Officer: Jaime Mandelbaum

Photographer: Miro Minarovych

Retoucher: Monika Zahem

Executive Managing Director: Tomas Dvorak

VMLY&R EMEA, 3 years ago