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Auto Trader 'Next New'

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Auto Trader came to Mynt for a campaign that would address the public’s existing perception that they were only a physical magazine for a specific audience, and present them as a modern digital business and an accessible tool for everyone.

Working closely with the Mynt team, Omni Productions produced a 30 and 10 sec TV ad (+ VOD), 40 sec Cinema ad and a 20 second Radio ad.

CREATIVE

CREATIVE AGENCY: Mynt

PRODUCTION COMPANY

PRODUCTION COMPANY: Omni Productions

DIRECTOR: Paul Butterworth

PRODUCER: Darren Finch

OFFLINE

EDITOR: Simon Davy

CLIENT

ADVERTISER: Auto Trader

Genres: Storytelling

Omni Productions, 4 years ago