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Twitter 'This is Happening' Campaign

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ITB worked with Lucky Generals to secure and clear related content for Twitter's "This is Happening" campaign, including a tweet by Pharrell Williams of a dancing man, a clip of Jon Snow dancing through the Channel4 News studio, and a clip of a grandmother dancing for joy when meeting Barack and Michelle Obama in the White house.
Creative Agency

Creative Agency: Lucky Generals


Brand: Twitter

Talent Acquisition

Rights Clearance: ITB

Categories: Media and Entertainment, Online

ITB Worldwide, 4 years ago