Cheerios - Big Star's Little Star TV IdentsWorking with the wonderful Knock Knock, Feed Me Light was delighted to be part of the team commissioned to produce a series of five TV idents that introduced the Cheerios family during episodes of ITV’s Big Star’s Little Star.
Drawing inspiration from Ardman’s fabulous Creature Comforts, the series of idents characterised the cereal as members of an everyday family. Examples included the two young Cheerios being called to the sofa (or in this case, the banana) because an episode of Big Star’s Little Star was about to start. And then the young boy Cheerio telling the world that his Daddy used to give dog treats to people who eat them because they looked like chocolate buttons.
Feed Me Light produced and directed the animation to fit with the concepts, voiceover and music developed by KnockKnock.
Music Production: Knock Knock
Producer: Dai Davidson
2D Animation & Compositing: Denis Bouyer
Modelling: Gregory Petchkovsky
Storyboard Artist: Marc Bouyer
Rendering: Denis Bouyer, Denis Bodart
Riggers: Denis Bodart
Director: Feed Me Light
Animators: Marc Bouyer, Fatih Dogan
Animation Company: Feed Me Light
Producer: Dai Davison
Texture Artist: Gregory Petchkovsky, Denis Bouyer
Genres: Animation, Visual VFX, Idents
Categories: Food, BreakfastFeed Me Light, 4 years ago