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Under ITV AdVentures, ITN Productions created a suite of 4 idents for Colgate Sensitive Pro-Relief’s sponsorship of This Morning Food on ITV. Each ident fits perfectly into Colgate’s ‘taking an extra bite out of life’ campaign by showcasing a particular type of food or drink that can be enjoyed despite sensitive teeth, thanks to Colgate’s new products – a steaming cup of soup, an icy lemonade, etc.

Genres: Idents

Categories: Soft Drinks

ITN Productions, 4 years ago