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Scholar Explores 'What Music Looks Like' for Pandora

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Whenever you are given an opportunity to visualize a world in a completely unexpected way something amazing usually happens. The brief from Pandora was to use bright vibrant paint to create what sound looks like. Scholar, knowing that they would be building off of an amazing audio track, dove right into the personality of the shapes of the paint. What sounds made what shapes? How could they choreograph a dance between the visuals and the audio? In the end, they were able to play. And in doing so it allowed them to create an explosion of energy and style. 

Production Company: Scholar

Directors: William Campbell & Will Johnson

Executive Producer: Jo Arghiris

Head of Production: Rachel Kaminek

Line Producer: Richard Kaylor

DP: Florian Stadler

Post-Production Company: Scholar

Art Director: Michael Tavarez

Sr Post Producer: Kirsten Noll

Designer: Gautam Dutta

Animator: Matt Andrews

Editor: James Dierx

Flame Artist: Jameson DeSantis

Mix: One Union Recording

Track: Can’t Hold Me Down by Griz Ft. Tash Neal

'Plus All You Want'

Production Company: Scholar

Creative Directors: William Campbell & Will Johnson

Executive Producer: Jo Arghiris

Head of Production: Rachel Kaminek

Art Director: Michael Tavarez

Sr Producer: Kirsten Noll

Designers: Hana Yean, Gautam Dutta

Animators: Matt Andrews, Pablo Robleto

Editor: James Dierx

Flame Artist: Federico Saccone

Mix: One Union Recording

Track: 'Goooo' by TNGHT

Client: Pandora

Genres: Visual VFX

Categories: Media and Entertainment

Scholar, 4 years ago