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Wendy's Get Busy Digging, Frozen Filter, Scrape By

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Wendy’s only uses fresh, never frozen beef. So they’re sending Rick and Victor: two “Arctic Explorers” on the hunt for all things frozen. In these videos, we find the two digging through a giant freezer to find the oldest food in America so they can win a year of fresh, never-frozen hamburgers from Wendy’s. Credits: Client: Wendy’s Advertising Agency: VML Production Company: Famous Group Editorial: RW2 Wendy’s Brandon Rhoten, VP of Advertising Matt Dee, Director, Advertising: Production Katie Wollrich, Director, Advertising: Integration Katherine Boucher, Production Manager Noni Campbell, Production Coordinator Lindsay Moore, Manager, Digital Programs VML Debbi Vandeven Global Chief Creative Officer John Godsey, Executive Creative Director Chris Corley, Executive Creative Director Jen McDonald, Executive Director, Client Engagement Pat Piper, Group Creative Director Bret Smith, Group Planning Director Jordan Gray, Creative Director Daniel Lobaton, Creative Director Jennifer Farquharson, Associate Creative Director Spencer Bergstrand, Senior Writer Senior Producer, Gary Granger Hillary Carter, Client Engagement Supervisor Rachel Tonneson, Account Manager Famous Group Petros Papahadjopoulos, Director RW2 Jon Bazata, Editor

Categories: Food

VMLY&R, 4 years ago