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Samsung "Change Starts with Thinking Big"

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RSA’s Antony Crook directs this new commercial for Samsung’s Galaxy Note7 smartphone via agency Big Spaceship NY. It features entrepreneurs who make their mark in the world by thinking big. Crook’s captivating visuals and grounded performances convey the inspirational story that in an evolving world what used to be impossible suddenly becomes possible.

Editor: Ted Guard

Edit Company: Rock Paper Scissors NY

Post Production / VFX

Senior Producer: Jenny Greenfield

Post Production Company: Rock Paper Scissors NY

Production Company

Director: Antony Crook

Executive Producer: Jules Daly, Paul Kawasaki

Camera: Jack Shanahan

Line Producer: Susan DePalma

Creative Agency

Senior Account Manager: Sam Neumark

Producer: Peter Feldmen

Executive Producer: Lindsay Molsen

Senior Producer: Chrissie Hsu

Group Creative Director: Steve Street

Strategy Director: Brian Martin

Strategist: Alyssa Palermo

Categories: Phones, Consumer Electronics

RSA Films, 5 years ago