This content campaign for Chandon and McLaren-Honda sees two world champion drivers, British F1 legend Jenson Button and Spanish racing star Fernando Alonso, race each other against the beautiful backdrop of the Domaine Chandon winery. It’s a F1 race like no other… two sophisticated, debonair individuals who usually race on the world's greatest circuits are let loose on a superbly beautiful, world class winery where there are no rules but one - the finish line. The content campaign is being delivered online, socially and on phones.CREDITS
Genres: Action, Scenic, Storytelling
Categories: Alcoholic Beverages, Beers
Photoplay / Playtime, 7 years ago