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Caltex "Pop Concert"

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Directed by Ariel Martin, this humorous spot plays on the catch phrase “for when you need to get there”, regardless of whether you want to or not. Tracking out from a backseat of a car filled with screaming tweens, the spot reveals a driving dad who drives in horror as his daughter and friends dance and sing on their way to a Justin Beebo concert. For when you “need” to get there.
Production Company

Production Company: Filmgraphics Entertainment

Executive Producer: Anna Fawcett

Director: Ariel Martin

Creative Agency

Creative Group Head: Iggy Rodriguez / Justin Carew

Head of Integrated Production: rachel Rider

Genres: Comedy

Categories: Automotive

Filmgraphics, 5 years ago