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Color for All

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Nearly 300 million people experience the world without color every day. The Valspar Paint #ColorForAll Project has a simple mission. To bring color to those who don't have it, and to remind those who do, to appreciate it. Color for the Colorblind is a short documentary about what happened when we partnered with EnChroma to help people experience color for the first time.
Client

Director of Marketing: Heidi Petz

Global Brand Director: Joel Wasserman

Offline

Edit Company: Owens Editorial

Editor: Phillip Owens

Media Agency

Media Agency: Havas Worldwide

Buyer: Vanessa Watts, Bethany Scheuerman

Production Company

Production Company: Tool of North America

Executive Producer: Robert Helphand

Director: John X. Carey

DOP: Jackson Hunt

Producer: Leslie Owen

Managing Director: Oliver Fuselier

Creative Agency

Creative Agency: FCB Chicago

Executive Creative Director: Dan Fietsam

Chief Creative Officer: Todd Tilford

Designer: Matthaeus Frost, Angela Gispert

Account Executive: Ally Khajenouri

Creatives: Gustavo Dorietto, Gabriel Schmitt, Thiago Cruz, Bruno Guimarães

Content Director: Chris Bing

Senior Producer: Jenny Hoffman

Group Managing Director: Scot Havrilla

Genres: Documentary

Categories: Social, Corporate, Social and PSAs

FCB US, 6 years ago