Bio Suisse "Earthy Veggies" by Leo Burnett Zurich

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To show why Bio Suisse vegetables are so unique, Leo Burnett Zurich meticulously crafted three beautiful print ads that comprised the “Earthy Veggies” campaign: Carrot, Eggplant and Pumpkin. Each piece directly and cleverly illustrated the tagline “The best soil makes the best vegetables.” Leo Burnett Zurich’s notable art direction captured the organic essence of Bio Suisse, keeping the brand’s high degree of credibility in the agricultural industry alive and well.
Creative Agency

Art Director: Pedro Moosmann

Copywriter: Martin Arnold

Executive Creative Directors: Johannes Raggio

Photographer: Rico Rosenberger

Leo Burnett Europe, 4 years ago