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Catch & Win an Ultrabook

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"Catch & Win", a smartly integrated engagement campaign across digital channels, live activation and in-store made the Ultrabook launch Intel's most successful campaign in years. With consumer products and electronics in particularly a highly competitive and cluttered purchase path, it was vital that we created a program that captivated today's digital shopper.
Client

Brand: Intel

Categories: Tablets, Consumer Electronics

VMLY&R COMMERCE Worldwide, 6 years ago