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Zhang & Knight Elegantly Depict Sadness and Light for Meryem Aboulouafa's Video 'Deeply'

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Birth Productions have recently signed Zhang & Knight to its roster

Zhang & Knight Elegantly Depict Sadness and Light for Meryem Aboulouafa's Video 'Deeply'

Zhang & Knight, Hugo Legrand Nathan and Birth Production’s team have produced a powerful and colourful brand new music video for Meryem Aboulouafa.

Savoir faire labels have entrusted Birth for the release of Meryem Aboulouafa's new music video directed by Zhang and Knight ‘Deeply’. 

This new music video directed by Zhang and Knight highlights a first powerful and successful collaboration between the directors and Birth's family. Birth introduces the new talent in its team through this piece of work. 

This new track extract from her upcoming album deeply imposes her rich universe and proves her talent as a multifaceted songwriter. Meryem already announced a beautiful musical promise, a promise kept thanks to the staging of Zhang & Knight which invites us to escape from reality thanks to their colours work. The directors bring us inside an unreal atmosphere in which we find Meryem walking in the middle of a custom-made decor and retranscribe the emotions that emerge from her music. Dive into a melodic elegance and a brilliant setting oscillating between sadness and lightness. 

Zhang & Knight are a filmmaking duo whose career began in music videos directing beautiful and enigmatic pieces for artists like Ghostpoet, Nao, Sigrid and EDEN. Their uniquely dreamy pieces won them Best New Director at the UKMVAS as well as the Kinsale Shark Awards, and their work has been written about in publications such as Vogue, Dazed and Rolling Stone as well as newspapers such as the Evening Standard and the Metro. In 2020 they were selected for the BFI’s Flare mentorship program. Driven by striking visuals and poetic storytelling they love to craft emotional and enigmatic worlds within their films.

Meryem Aboulouafa is a singer songwriter from Casablanca, Morocco. After a few refining sessions of her first batch of songs with Keren Ann, she took on the challenge to create an album deeply rooted in solid musical craft, emotional finesse and contemporary sonic visions. 

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Artist and Director 
Meryem Aboulouafa - Deeply 

Artist: Meryem Aboulouafa

Written and Directed by: Zhang & Knight

Produced by: Birth


CEO & Producer: Hugo Legrand-Nathan 

Executive Production: Kristin Arakchieva & Alexander Kenanov(B2Y)

Line producer: Thomas Aboulker  

Junior line producer: Sarah Chayeb

Label Manager: Emmanuel Barron

Sound Producer: Para One 


Cinematographer: Nico Poulsson

Production designer: Sabina Hristova

Choreographer: Simon Donnellon

Stylist: Isabelle Bardot

Assistant Director: Boyka Pehlivanova

Head of technicians: Dragomir Arnaudov

SFX Technician: Ivaylo Angelov

VFX Supervisor on set 
Post Production 

Head of post-production:   Morgan Mirza

Editor: Liam Bachler

Colorist: Daniel De Vue


Post-Prod Firm: Manuel Béard & Coralie Duarte 

Post-prod FIRM: Stéphanie Dubois

Graphistes: Thomas Cureaux & Mickael Lauret.

Post-Prod Eighty4: Nicolas Martinez / Jerome Richou / Antoine Hache

Genres: Music performance, People

Categories: Music video, Short Films and Music Videos

Birth UK, Tue, 02 Jun 2020 12:00:00 GMT