Today Indianapolis-based advertising agency Young & Laramore (Y&L) announced that Bryan Judkins and Trevor Williams have been named agency Principals, effective immediately. Also Creative Directors, Judkins and Williams are among only six Y&L employees that currently hold the title of agency Principal, recognizing their years of service and significant creative contributions. Both continue to report to Executive Creative Director and Principal Carolyn Hadlock.
Judkins, who has been at Y&L since 2005, oversees creative for the agency’s Schlage, Scotts Lawn Service, Penn Station, EVOL and Silver in the City accounts. A writer since the age of five with a background in improvisational comedy, his creative direction has brought distinctive brand voices to Steak ’n Shake, Ugly Mug Coffee, Schlage Locks and Stanley Steemer. A Wisconsin native, Judkins has also worked on such national brands as Harley-Davidson, Coca-Cola, LAVA Lamp and Sonic Foundry. His work has appeared in Communication Arts, The One Show, Archive, Graphis, Print and Adweek.
“Bryan brings a dynamic energy to the agency and his clients,” said Hadlock. “He has impeccable timing and insights both internally with staff development and externally with clients, and he has played a pivotal role in integration across the agency by helping to fold digital and PR into the creative department. Working with him is like going into the eye of a storm—all consuming and life altering.”
Williams joined Y&L in 2002 and leads creative for the Delta Faucet Company brand, Brizo, Farm Bureau Insurance, DL Couch and Knauf Insulation. He is known for bringing the highest level of craft to everything he does, and this attention to detail is evident in his expanding portfolio of award-winning work, which includes advertising for Steak ’n Shake, Delta Faucet, Ugly Mug Coffee, Stanley Steemer and Brizo. Williams’ work has been honored by The One Show, Communication Arts, the Effies, Adweek, Luerzer’s Archive, Graphis, Print, London International and New York Festivals.
“Trevor has raised the bar for style and aesthetics across all of our clients, and this level of detail is apparent in his work for Brizo, where he leads creative development on everything from shop window design, to advertising campaigns, to Jason Wu events at Fashion week,” said Hadlock. “Trevor has also been instrumental in helping to facilitate integration across all creative disciplines. When you work with Trevor, you know whatever he brings to a meeting will be beautiful, as he is extraordinarily competent from the beginning to end of a project.”
She added, “Bryan and Trevor share an intense work ethic and a passion for advertising. Beyond that, they are opposite in nearly every way, from their taste in music to how they work.”