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You Could Live like a Cave Person or You Could Just Call iSelect in Amusing New Spot

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New animated series was made via Fenton Stephens and AIRBAG

You Could Live like a Cave Person or You Could Just Call iSelect in Amusing New Spot

Fenton Stephen's doubts there’s a single Australian who isn’t trying to save a few extra dollars right now, and there’s a myriad of ways to do it. People could live in the dark, grow out their hair, wear seven layers and survive on a diet on canned tuna - or they could just call iSelect. So before returning to the stone age, the Melbourne independent recommends checking out the huge list of stuff iSelect can help save on.

Jess Wheeler, associate creative director and partner, FentonStephens, says: “We’ve all been doing it. Weird things to tighten the purse strings. I’ve been getting really into Aldi wine. There’s a fantastic Sav Blanc for like six dollars. What am I saying? I don’t even like white. iSelect, please help.”

This, the third ad in an animated series, highlights how iSelect can help you save on a range of household expenses including health, car and home and contents insurance, along with energy and internet bills. In it we see a couple going to extreme measures to save money,when in reality all they really need to do is pick up the phone.

It follows up the first and second ads which focused on savings with internet and energy, and health insurance respectively. All three were animated by the Lumberfly crew atAIRBAG.

WarrenHebard, chief marketing officer, iSelect says: “Right now, a dollar saved is a dollar earned. Many of us are going out of our way to keep living costs down, like working from home in a puffa jacket and beanie instead of turning the heater on and risking blowing out the energy bill. But chances are most of us are overlooking some really obvious – and much easier – ways to save money, such as shopping around for a better deal on fixed costs like insurance and utilities. That’s where iSelect can help.”

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Client: iSelect

Chief Marketing Officer: Warren Hebard

Corporate Affairs Manager: Laura Crowden

Head of Digital Marketing: Paul Coco


Agency: Fenton Stephens

Creative Director: Alex Fenton

Associate Creative Director: Jess Wheeler

Art Director: Ana Pareja Calvo

Copywriter: Isabel Evans

Director of Planning: Simon Antonis

Director of Client Services: Amy Stephens

Account Manager: Charissa Martin

Agency Producer: Lisa Ramsey


Production Company: Airbag

Animation / Direction: Lumberfly

Producer: Nick Venn

Head of Production: Martin Box

Managing Partner: Adrian Bosich

Sound: Production Alley

Genres: Animation

Categories: Medical Insurance, Healthcare and Wellness

Fenton Stephens, Wed, 01 Jul 2020 09:11:57 GMT