As Technology and Commerce services keep on growing and evolving, Wunderman Thompson strengthens its leadership naming Glenda Kok as the chief of technology business for Latin America. Glenda will manage and develop the Technology and Commerce practice throughout the region. In her new role, she will support clients’ business transformation by bringing the best talent for the client’s needs, together with the Technology Partners, in order to deliver business growth. At the same time, Glenda will continue working closely with the offices in Latin America to expand and deepen the technological expertise and keep fostering innovation and permanent transformation to help the growth of regional and global clients at Wunderman Thompson Latam.
Juan Pablo Jurado, CEO for Wunderman Thompson Latam, said “Wunderman Thompson´s deep knowledge in the consumer experience, data and creativity is the base of our added value proposition in relation to Technology. Because we understand the experience, we can support our clients with the correct combination of technology and creativity.”
Neil Stewart, global CEO of Wunderman Thompson Commerce & Technology, added, “I´m delighted that Glenda will be taking on this new leadership role spanning technology and commerce – two of the most important growth areas in our business. Her experience spans agencies, consultancies and Clients from across the globe, and consequently she has a unique insight into how to help clients grow as consumers’ behaviours’ change. Glenda also brings experience of leading multi-functional teams to deliver client outcomes and will be supported by world class technical teams in the region. This appointment shows our commitment to providing our Clients with unrivalled technology and commerce capabilities and ensuring that these capabilities are truly global.”
At Wunderman Thompson, Glenda has overseen the growth of all markets in the region and driven the development of new businesses always fostering innovation and permanent transformation. Glenda has a degree in Advertising and a Master in Business Administration. During her career, Glenda worked at Wunderman Buenos Aires for clients such as Cencosud, Unilever, DHL, Diageo, Dell, Citibank, among others. Before joining Wunderman Thompson, Glenda led an industrial startup for nine years.