Wunderman Thompson Germany Appoints Logan Woods as Creative Director, Strategy

Wunderman Thompson Germany strengthens their creative team with the appointment of Logan Woods as creative director, strategy. He will report to chief creative officer, Michael Kutschinski.

Woods joins Wunderman Thompson from Moonbase, where he was creative strategy lead. Prior to this, he worked as creative director at Scholz & Friends, Wunderman Thompson France, and spent nine years at KKLD in Berlin, last as director of content.

Michael Kutschinski says: "Social media strategies need creativity and social media creation needs strategy. With his international experience and passion for work that combines creativity, storytelling, and data, I have no doubt Logan will be the perfect go-between between our social media experts and creative team.”

Logan adds: “Over a decade of work in healthcare, automotive, tech, luxury and more, has shown me the value of multi-disciplinary thinking. My studies in studio art and linguistics keep me grounded in the world of digital, and I strive to combine the conceptual with a hands-on maker’s perspective that bridges the gap between strategy and creative.”

Woods’ appointment is effective immediately and he will be based out of the agency’s Berlin office.