WRG, a division of The Creative Engagement Group, has hired Greg Kiner to lead its growing live events team in Philadelphia. Greg will both work as an active executive producer, leading WRG’s most complex and production heavy projects in the US whilst working alongside Tim Collett - head of live events - to line manage the US team and support WRG in growing its live event offering to clients, both new and existing.
Greg joins WRG from Axcess Worldwide, where he was senior director for experiential and events. Prior to that, he spent two years at Jack Morton as executive producer. He brings a wealth of knowledge and experience to WRG. Over the past 16 years, he has produced experiential initiatives for global brands such as Heineken, Ritz Carlton and Amazon. With his innate ability to effectively plan and execute both intimate and large-scale projects, he is poised to be the driving force that helps take WRG to the next level in the US. From spearheading national and international road show tours, Summits, and Congresses, to producing luxury consumer and sporting events, Greg has developed a set of management skills that will prove to be invaluable in his new role with WRG.
Tim Collett, head of live events of WRG UK, said: “Greg is a real talent to have in the team. With a wealth of experience across sectors and disciplines he will make a huge difference to the team. I am very excited about working with Greg to further enhance our Live Event offering in the US.”
Greg adds: “My focus is to lead the US Live production team to more success as we continue to grow. It is an exciting time to be joining WRG and I am honoured to partner with people who share my passion for live events and production. Together, I believe that we can create productions that clients are not only happy with but ones that they are moved and inspired by. WRG has an exceptional track record and I look forward to working hard to continue that trend.”