Millennials make up 280 million of the world’s population and predicted to have a global spending power of £8.9 billion by 2020. This powerful consumer is young, creative, controversial and constantly bucking trends. They’re curatorial in their personal and professional lives, discerning in their outlook and are fast becoming leaders and game changers of the 21st Century.
On April 13th and 14th 2016, Millennial 20/20 will gather over 2,000 brands, companies, founders and start-ups to delve deep and understand this highly desirable Millennial consumer and the future marketplace they create.
With the “Uber effect” transforming the retail landscape, this is the ultimate opportunity for businesses to evolve in a digitally savvy consumer environment, bursting with new business models and trends. Millennial 20/20 will look closely at innovation, technology and creativity as the core disruption drivers for Millennial businesses.
With four dedicated industry tracks of fashion and beauty, food and beverage, travel and hospitality, and sport and fitness, Millennial 2020 will feature highly curated and challenging discussions across eleven pillars; marketing, retail, design, mobile, payments, video, social, e-commerce, CRM, big data and merchandising.
Founded by entrepreneurs Rupa Ganatra, Viktoria de Chevron Villette and Simon Berger, Millennial 20/20 will provide access to world-class influencers including The Cambridge Satchel Company’s CTO Jonny Wooldridge, Formula E’s CEO Alejandro Agag, Eataly Net’s CEO Franco Denari and Pepsico’s Senior Digital Director Becky Taylor to name a few. Over the two-day period, the Summit will showcase creative ideas and experiential content hubs from some of the world’s most innovative brands and offer all participants unparalleled networking opportunities.
Rupa Ganatra says of the first ever Millennial Business Summit: “Staying relevant in a millennial-driven market place requires constant innovation, creativity and risk-taking by businesses. By the end of this decade Millennials will have a global spending power of over £8.9 billion and are already reshaping the economy. We feel it is paramount to bring this to the forefront of the global discussion in 2016.”
Viktoria de Chevron Villette added: “Change is unavoidable because the generation that is now taking control of wealth and spending has developed a very different, tech-obsessed consumer taste. Adapting and reacting has never been so necessary for any consumer related company, brand, start up or investor.”
Millennial 20/20 will be held at a Victoria House - a unique and immense London warehouse space, fully in keeping with the discerning drivers of the future economy. Warning: mints and branded pens will be absent; it’s all about reverse osmosis water and foraged canapés.view more - Awards and Events