senckađ
Group745
Group745
Group745
Group745
Group745
Group745
Work of the Week in association withThe Immortal Awards
Group745

Work of the Week: 22/10/21

22/10/2021
Group745
Publication
London, UK
182
Share
Burberry’s new campaign has whisked LBB’s Ben Conway off his feet, whilst the NHS’ new recruitment drive brings everything back down to earth
Group_3646


Fashion is… well… in-fashion right now. Never have fashion brands been held in such high esteem or cultural significance - it’s all about the labels you wear, the swoosh on your shoes and the rare collaboration t-shirt you bought from a reseller at a 3000% mark up. Whilst fashions and trends come and go, fashion companies always find a way to promote their new products and seasons in a creative, and often very beautiful, way.

Burberry are no exception - releasing their ‘Open Spaces’ spot this week, a whimsical, gravity-defying dreamscape with enough wheat-field frolicking to make Theresa May blush.

The spot, directed by Riff Raff Film’s Megaforce, conjures up a real sense of freedom, interconnectedness and weightlessness that is extremely rewatchable. However! Burberry was not the only fashion-related campaign to catch our attention this week. Unlike Burberry, this brand isn’t ‘fashion royalty’, but they do have a crown and some pretty spectacular new clothes to share. Burger King’s new campaign with BBH unveils a Burger King ‘Fall Collection’ of brand apparel, including a garishly tasty-looking shirt with a burger ingredient camouflage pattern. 

Besides these two fashionable campaigns, we’ve chosen a selection of the top work from this week that also includes an alien invasion, a sincere recruitment drive from the NHS and a spot for life insurance that’s to kill for (or not). 

Check them out below!



Ride the Wind in This Dreamlike Burberry Film from Megaforce




Burger King's Fall Collection





Apple TV+ Stages an Alien Invasion on Twitch





Google Joins Forces with Channel 4’s Taskmaster




Recruiting the Next Generation of NHS Workers




Ladder Life Insurance's Comedy of Life-Saving Errors





Credits
Work from LBB Editorial
Group745
Window, not a Wall
Eastbay
21/02/2024
30
0
Group745
Unicorn Kingdom
GREAT Britain and Northern Ireland
15/02/2024
14
0
Group745
Accents
GREAT Britain and Northern Ireland
15/02/2024
36
0
ALL THEIR WORK