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Wolfenstein II: The New Colossus by Bethesda Softworks Launches with Concept by AKQA



The Nazi-killing epic is finally out and it's backed up by AKQA's creative strategy

Wolfenstein II: The New Colossus by Bethesda Softworks Launches with Concept by AKQA

Wolfenstein II: The New Colossus, by Bethesda Softworks, developed by MachineGames and concept by AKQA has launched.

AKQA, the global brand experience studio inspired by the imaginative application of art and science developed a creative strategy to capture the unique in-game world of a Nazi-occupied 1960s America through Nazified pop culture.

The game was announced with a trailer captured and created by AKQA that set up the story, characters and action of the game, all set to the sweet sounds of 'Danke Schön' sung by Wayne Newton.

AKQA also led the design and production of the game’s identity, including logo, key art, packaging, and supplementary art, as well as the entire Collector’s Edition of the game centred around their Elite Hans concept.

Developed by the award-winning team at MachineGames, the game is available now for the Xbox One, PlayStation 4 computer entertainment system and PC. 

“The Wolfenstein franchise is all about over-the-top action, combat and storytelling,” said Jens Matthies, Creative Director at MachineGames. “With The New Colossus, we pushed our creative boundaries even further, and we can’t wait for players to finally experience the next chapter of this wild ride.”

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Genres: Animatics

AKQA UK, Wed, 01 Nov 2017 14:01:13 GMT