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W+K Portland Makes a Smellmitment to Old Spice's Football Ball SportsClub

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Agency launches new social campaign partnering Old Spice with the NFL

W+K Portland Makes a Smellmitment to Old Spice's Football Ball SportsClub

Old Spice has teamed up with the NFL to create the Old Spice Football Ball SportsClub—an exclusive gathering of NFL fans given access to a blitz of Old Spice-infused football inventions, gizmos and experiences that help bring a deeper, stronger, better-smelling version of football to certain narrow aspects of your life. 

Watch all season long as big-name athletes (Drew Brees, Clay Matthews, Jamaal Charles, Nick Mangold, Antonio Brown, Andy Dalton, Vince Wilfork) and big-name smells (Old Spice Swagger, Old Spice Bearglove, Old Spice Timber) come together on social media to showcase this new lineup of NFL/Old Spice product babies. Keep an eye out for weekly video and Instagram updates.


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Categories: Deodorant, Beauty & Health

lbbonline.com, Wed, 04 Nov 2015 13:00:13 GMT