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Wizards Won't Ease Your Cloud Anxiety in NetApp Campaign

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Director Greg Barth teams up with Friends Electric and Mother London on comedic campaign

Wizards Won't Ease Your Cloud Anxiety in NetApp Campaign

In the interminable pursuit of employee happiness, the executives of this Silicon Valley office might have lost touch with reality. Investing more in mystical healing and lightly maniacal Tuesday celebrations than actual support for co-workers; chaos erupts to shock, embarrassment, and boiling frustration in these new spots for NetApp cloud storage.

Comically directed by Greg Barth, with his signature precise art direction approach.

Produced by Friends Electric and with help from Lucky Luciano Pictures.

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Client: NetApp

Agency: Mother London

Creative Director: John Cherry

Creatives: Florence Deary & Francesca Van Haverbeke

Producer: Sam Rendle Short, Nic Akinnibosun

Production Company: Friends Electric

Director: Greg Barth

Executive Producer: Barney Richard

Producers: Isabella Parish, Giles Edward-N

Dop: Stefan Yap

Production Designer: Natalia Mleczak

Storyboard Artist: Miguel Sastre

Producer: Marcin Nowak

Production manager: Jan Szczygielski

Production Coordinator: Iza Komońska

Production Coordinator: Wiktoria Czaja

I AD: Wiktor Mentlewicz

II AD: Kasia Grabek

Focus Puler: Michał Studniarek

DIT: Marcin Studniarek

Video Assistant: Michał Targonski

Gaffer: Marek Modzelewski

Grip: Marcin Bebenista

Prop master: Piotr Giebartowski

Set Manager: Piotr Kawycz

Makeup: Vika May

StageHand: Tomasz Malina Malinowski

StageHand: Sławek Muniak

FX: Tomek Bykowski

Costumes: Zuzanna Markiewicz

Horse Master: Magda Kadłubowska

Camera: The Out Of Frame

Lights: Fire Fly

Grip: Grip 7

Set construction: Robert Kępka


Studios: Transcolor

Edit House: Flock Edit

Editor: Olly Stothert

Grade: ETC Colour

Colourist: Connor Coolbear

Colour Producer: Oliver Whitworth

Post-Production: Electric Theatre Collective

Producer: Denise Flavell

VFX Supervisor: Scott Ryan

Sound: 750mph

Genres: Visual VFX, Comedy

Friends Electric, Thu, 14 Apr 2022 16:25:55 GMT