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Wim Wenders' Rules of Cinema Perfection in Stella Artois Ad

05/06/2014
Advertising Agency
London, UK
309
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Acclaimed director stars in episode 1 of Mother's new Stella campaign

Mother has a created a new global Campaign for Stella Artois called 'The Perfectionists'. The series follows experts involved in the Stella sponsorship portfolio; coming up are films that focus on Wimbledon and the British Open golf championship in Hoylake.

The first in the series is Wim Wenders' Rules of Cinema Perfection, shot during this year's Cannes film festival.

Winner of the Palm d'Or and director of highly acclaimed films Paris, Texas and Wings of Desire, Wenders takes us through his all time list of of do's and don'ts for film makers.


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