Why Should I Share My Data with You?

“Brands need to ask themselves, what is the value exchange we can offer; could it be convenience in the customer journey; access to functionalities, products and services; or a personalised experience to enhance that journey further?” Gillian Simpson, director at Deloitte Digital.

Last month ACNE kick-started its webinar series where it discuss current industry topics based on ACNE's own thought leadership. The first one saw the team welcome Chris Gold from American Express and Judy Lee from Deloitte Consulting to share insights on creating a brand that people want to share their first party data with.

You can read and download ACNE's thought leadership here.

​The ACNE London team have another exciting one on its way too so keep your eyes peeled and sign up here to make sure you’re kept in the loop.​