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'Who's Boss?'


Fred & Farid Paris' new work for Orangina's new range of soft drinks: Miss O

'Who's Boss?'


According to the new campaign from Fred & Farid Paris, for Orangina’s new drink Miss O, the boss would be a very sexy, very confident, but extremely hairy female wolf. In the two new spots directed by HSI’s Joseph Kahn, these femme fatales in wolves' clothing dump and let down the men who love them just so they can hit the town, sniff after other men and continue their personal quest for self gratification. Amusingly written and beautifully put together, these two little gems bring some added zing to a much loved product. 
To see the work, click on the links beneath:
Night @Work :
To watch 'the making of', click here:
Agency : Fred & Farid Paris
Client : Orangina Schweppes France
Campaign title : Who's boss ? 
Films titles : ‘Dump’ & ‘Night @Work’
Creative directors : Fred & Farid
Copywriters : Frederic Raillard, Farid Mokart
Art Direction : Frederic Raillard, Farid Mokart, Pauline de Montferrand
Advertiser's supervisors : Hugues Pietrini, Stanislas de Parcevaux, Florence Burtin
Agency's supervisors : Hélène Camus
Agency TV producer : Emmanuelle Grenier
Agency post-production : Katharina Nicol
Director : Joseph Kahn
Production : HSI
Producer : Kil Dellara
Post-production : Eight VFX Los Angeles
view more - Creative
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Genres: Comedy, Visual VFX

Categories: Soft Drinks, Carbonated Drinks, Tue, 10 Apr 2012 09:40:30 GMT