Who Wot Why has named Marissa Jennings and Charles Faircloth as joint managing directors as it sets its sights on ambitious growth, nurturing talent and business targets.
Marissa Jennings, who has been with Who Wot Why since it launched in 2016, is promoted from the role of operations partner. She will be joint MD and partner overseeing the company’s commercial affairs and internal direction. Charles Faircloth joined the agency in 2017, and is currently the client services partner. He becomes joint MD and partner of client business, responsible for the agency’s client relationships. He continues to run the agency’s largest account, Sky Bet.
The Joint MD roles are designed to bring together Marissa and Charles’ different but complementary skill sets. Marissa’s production experience means she has a good foundation in budgets and profit margins and Charles’ account handling background provides an essential grounding in building and maintaining client relationships. They will both continue to work into, and alongside, the agency founders Sean Thompson, Ben Walker and Matt Gooden.
Marissa began in production, moving between agencies and production companies in London, Paris and Amsterdam. She was head of production on Volvo at Arnold Amsterdam and produced at Limelight, 2AM and The Producers.
Charles started in advertising 28 years ago at WCRS, he subsequently spent 10 years at JWT and, more recently, two stints at Crispin Porter + Bogusky, where, in 2006, he became the agency’s first hire outside of the US.
Who Wot Why celebrated its fifth anniversary last year, and the promotions will help ensure that it continues to partner with its clients at the highest levels, achieve its growth objectives and furthers its business mission of driving performance through fearless creativity.
Marissa said: “I’m excited to be given this opportunity of nurturing our talent, driving our business, and continuing to build on the highly progressive future facing creative culture at Who Wot Why.”
Charles said: “This comes at a pivotal moment for the agency as we look to scale the business while continuing to live our mantra of driving our clients’ businesses through fearless creativity.”
Ben Walker at Who Wot Why, said: “Marissa and Charles are such a significant part of what we’ve achieved to date and having them as our managing directors is a sign of the esteem in which we hold them. We look forward to having them champion and grow our business, make the most of our resources and drive our widening offer, which now includes content direction and design.”