Peach
Hobby home page
Soundlounge
AdGreen
Electriclime gif
jw collective
Contemplative Reptile
Editions
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

Wells Fargo 'Conversations' by DDB California

Creative 0 Add to collection

Collaboration & communication can achieve amazing things

Wells Fargo 'Conversations' by DDB California

Created by DDB California for Wells Fargo, this fully-integrated campaign, “Iconic Conversations,” underscores the idea that people can achieve amazing things through collaboration and communication.
 
The campaign, which builds upon “Conversations,” a company-wide platform that was deployed across internal and external channels last year includes TV, print, out-of-home, and digital creative work. 

 


 
The broadcast spots, which will run on network and cable TV and online, leverage notable events throughout history where communication was essential:  The Wright Brothers’ first flight, Jane Goodall’s social interactions with wild chimpanzees, and the Mars Rover Landing.
 
This extension, which uses the tagline “When people talk, great things happen,” highlights the company’s commitment to helping personal, small business and commercial customers reach their financial goals through collaboration and communication.

 

Credits

 

Agency: DDB California
Client: Wells Fargo
Campaign Title: Iconic Conversations
Executive Creative Director: Will Hammond 
Executive Creative Director: Kevin McCarthy
Associate Creative Director: Stewart Wade 
Art Director(s): Stewart Wade, Susan Fukuda
Copy writer(s): Sara Shelton, Ron Schlessinger, Jason Carter, John Dolab

view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Genres: People

Categories: Banking, Finance

lbbonline.com, Tue, 07 May 2013 09:54:14 GMT