Wavemaker Taiwan Wins ASUS Media Account

Wavemaker Taiwan has won the ASUS media business in its market following a competitive pitch. The agency will handle all media duties for ASUS including brand communication strategy, media planning and activation across major product lines.

Rooted in Taiwan, ASUS is a multinational technology company producing personal and business computer, mobile phone, tablets and other communication hardware. It is the leading PC brand in Taiwan market, and a Top five brand globally.

For this inspiring pitch win, the general manager of Wavemaker Taiwan Chris Lo said: “ASUS is always passionate in technology and is a pioneer in innovation to bring better products and services to the customers. This attitude is in line with the positive provocation spirit that Wavemaker wants to deliver to our client. As the new partner for ASUS, we are looking forward to provoke challenges ahead and realize the business growth together."

The local team will begin its service from 2020 Q3.