Wed, 19 Sep 2018 15:18:02 GMT
Kristie joins from a position as Vice President of Digital Sales and Platforms, and Revenue Management at Bell Media. She steps into her new role immediately.
Commenting on the appointment, Tim Castree, Wavemaker Global CEO said, "I know Kristie as a skilled team leader with a deep digital expertise. She excels at connecting progressive marketing solutions to client needs. As Wavemaker’s transformation into the future is driven by our ability to answer our client’s most burning growth questions, Kristie is the perfect choice to deliver on this ambition in Canada.”
Kristie Painting commented, “Wavemaker’s innovative capabilities, obsession with the purchase journey and deep bench of leadership talent are what drew me to this role. I believe that Wavemaker Canada has significant growth potential and I look forward to working with the team to shape an exciting future for the agency’s clients.”
Kristie takes over as CEO from Ann Stewart who leaves Wavemaker to pursue other interests. Ann successfully stewarded the merger between MEC and Maxus that formed Wavemaker. Among other accomplishments, Ann built a strong organisational culture that saw Wavemaker Canada recognized as the only media agency to place in the top 50 of the prestigious Employees Best Places to Work Canada 2018 list.
Kristie has over 20 years of experience in media and technology and comes to Wavemaker from her most recent role at Bell Media, Canada’s premier multimedia company, where she oversaw all local and national digital ad sales, as well as leading the creation and development of Bell Media’s advanced TV capabilities. Before that Kristie spearheaded revenue growth for the North American mobile couponing app, Checkout 51, leading to its acquisition by News Corp in 2015. She was a founding executive at Olive Media where she led sales and marketing from 2006-2013, and has also held digital sales roles at both Yahoo and DoubleClick Canada.