Walmart's Small Print Campaign Cleverly Showcases its Vision Care Services
DDB Latina Puerto Rico's campaign contains miniature versions of the seating maps where big events are held to show that everyone needs good vision
Supermarket chain Walmart has released their latest call-to-action print campaign created by DDB Latina Puerto Rico.
The agency needed to increase brand awareness about Walmart’s vision care services and for that they created a beautiful campaign with designs of the seating maps where big events are held to show that everyone needs good vision in order to enjoy them.
The final CTA was to invite people to use Walmart’s vision services.
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Media Planner: Nydia Collazo
Media Director: Martha Nieves
Creative Agency: DDB Latina Puerto Rico
Chief Creative Officer: Enrique Renta
CEO: Edgardo Manuel Rivera
Client Servicing: Lara Montilla
Chief Operating Officer: Ineabelle Vélez
Associate Creative Director: Mario Salgado (Art Director / Illustrator)
Categories: Retail and Restaurants , Retail StoresDDB Worldwide, Thu, 12 Apr 2018 10:56:50 GMT