senckađ
Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

Walmart Canada 'Halloween'

29/10/2013
Advertising Agency
Toronto, Canada
70
Share
JWT's “Lives-for-Halloween Mom” campaign

 

 

Walmart Canada’s Halloween campaign arrives on the heels of their Back to School campaign that speaks to every type of mom. “Lives-for-Halloween Mom” loves Halloween, and Walmart helps her get everything she needs to celebrate the season.

 

“Lives-for-Halloween Mom” is supported in national TV with a :30 TVC. She is also brought to life on Twitter as @Halloween_Mom, the Halloween expert tweeting tips and tricks and engaging with Canadian moms through organic and paid posts. 

 

 

JWT Canada
Chief Creative and Integration Officer: Brent Choi
SVP, Creative Director: Ryan Spelliscy
Art Director: Rita D’Ettore-Berton
Copywriter: Sarah Loranger
Producer: Shelby Spigelman

Account Team:  Jodi Bishop, Victoria Radziunas, Ameerah Razac
Client Team: Toni Fanson, Jennifer Sullivan

Director: Mike Maguire
Production Company: Suneeva
Editing house: Posterboy
Editor: Griff Henderson
Online: AXYZ
Music House: Grayson Matthews
Media Agency: Mindshare Canada

More News from VML Canada
119
0
Awards and Events
Cannes Lions 2024: Canadian Winners
21/06/2024
1.5k
0
ALL THEIR NEWS
Work from VML Canada
Jazmine’s Story
Egale Canada
19/07/2024
6
0
Jessica’s Story
Egale Canada
19/07/2024
9
0
Lucas' Story
Egale Canada
19/07/2024
8
0
ALL THEIR WORK